YOUR CAR EXPERTISE  

Data protection - Basically at WOW!

The aim of data protection, as well as of WOW! Würth Online World GmbH is to handle personal data in such a way that the personal rights of the individual are protected.

Entities responsible for the processing of personal data are obliged to comply with the regulations from the EU legislation (EU General Data Protection Regulation - EU GDPR) as well as the national laws on data protection.

Personal data may only be collected and processed if it is explicitly permitted by the EU GDPR.
The essential underlying principles of the EU GDPR are:

  • Lawfulness of processing, fairness of processing, transparency
  • Purpose limitation
  • Data minimization
  • Accuracy of data processing
  • Storage limitation and erasure concepts
  • Integrity and confidentiality

Responsible behavior when handling personal data and the risk-conscious use of IT systems and applications, are further central objectives of WOW! Würth Online World GmbH.

The controller responsible for data processing

Name and contact details of the controller and/or his/her representative

WOW! Würth Online World GmbH
Schliffenstraße 22
74653 Künzelsau-Gaisbach
GERMANY

Phone: +49 7940 98188 - 0
E-Mail: info@wow-portal.com

Contact details of the data protection officer

datenschutz@wow-portal.com

Information obligations of the controller and rights of the data subjects

Determining the purpose of the collection, processing or use of data

We are specialists in multi-brand diagnostics, air conditioning service and emissions testing. We offer our customers suitable diagnostic solutions for car diagnostics, air conditioning service units and emission measuring instruments. Together with our customers we create an individual package of hardware, software, hotline and training.

Personal data is collected, processed or used to fulfill this corporate purpose or supporting secondary purposes, such as customer consulting or the further development of technical diagnostic solutions for our customers.

We thus collect, process and use personal data exclusively for the preparation and fulfillment of contracts, out of legitimate interest, to comply with legal obligations or with the consent of the person concerned.

How do we collect your data?

Your data is collected on the one hand by you providing it to us. This can be, for example, data that you enter in a contact form or provide us for the preparation of an offer. The provision of data is voluntary and subject to your decision.

Other data is automatically collected by our IT systems when you visit the website. These are mainly technical data (e.g. Internet browser, operating system or time of page view). The collection of this data takes place automatically as soon as you enter our website.

What do we use your data for?

Data that is collected personally from you and not via the website is used to create the customer number, order processing but also for your support and sending newsletters, offers and service offers.

Information on the use of data when visiting our website can be found under "Data collection on our website".

Groups of people concerned and related data or data categories

Groups of people Categories of data
We need the following data to register you as one of our customers:
Categories of data
You can provide the following data voluntarily:
  • current employees
  • former employees
  • applicants
  • potential customers
  • customers
  • suppliers
  • service providers
  • other business partners

  • Name of the company and legal structure (e.g. GmbH, limited liability company)
  • Head office (street address / post code / town)
  • Name and first name of contact
  • Phone number
  • Name and first name of managing director/owner of the business

  • Email address
  • Fax
  • If applicable, alternative invoice address
  • Mobile phone
  • Date of birth of the managing director/owner of the business
  • Bank details

Legal basis for processing

Processing personal data is only lawful if it is permitted by a law, that is to say, if there is a legal basis for it. However, further options are defined both in the EU GDPR and the FDPA.

Personal data is only processed in our company in compliance with legal regulations. These are, among others

  • When a consent to processing personal data has been given (Art. 6 sect. 1 a EU GDPR)
  • When personal data must be processed to fulfill a contractual obligation or to prepare a contractual relationship (Art. 6 sect. 1 b EU GDPR)
  • When we are obliged to process personal data to meet legal requirements (Art. 6 sect. 1 c EU GDPR)
  • When we process personal data on the basis of a legitimate interest or a legitimate interest of a third party (Art. 6 sect. 1 f EU GDPR)

When considering the interests of the data subjects or the parties to the contract, very stringent criteria to the benefit of the data subject will be used.

Potential recipients of data transfers

Potential recipients of transmitted personal data are

  • Public entities in case a legal obligation is in place
  • Service providers and other business partners if it is required to fulfill the individual purposes and a legal regulation permits or demands it or if the data subject has give his/her consent

Planned data transfer to third countries

If data transfer to third countries is required, this shall exclusively be done for concluding or complying with contracts - as far as the legitimate interest of the data subject does not oppose this - considering all data protection requirements. If the intention to transfer personal data to a third country or an international organization exists, this shall be done on the basis of an adequacy decision. If data is transferred nevertheless, we recommend that adequate guaranties or binding internal data protection regulations be in place and/or, when considering interests of data subjects and the contracting parties, strict criteria to benefit data subjects be applied.

Time limits for the erasure of data

Personal data will be deleted in accordance with the legal or contractually established regulations on the disposal of data and considering any legal or contractually established retention periods. Most of these legal requirements are based on the German Commercial Code (HGB) and the German Fiscal Code (AO). The retention and documentation periods set out in these codes require data controllers to retain data for up to ten years after the end of a business relationship or pre-contractual legal transaction.

Other legal provisions may impose even longer retention periods on data controllers, for instance for the retention of evidence in accordance with statutory limitation periods. The general limitation period is three years. Special limitation periods of up to 30 years or longer may, however, apply in certain situations. Personal data, which is not subject to a legal or contractual retention period or erasure obligation, must be deleted immediately after it is no longer necessary in relation to the purposes for which it was collected or otherwise processed.

Your rights regarding data protection

The data subject has various data protection rights. These rights are explained below. The contact details set out above can be used to exercise these rights.

Right of Access (Art. 15 EU GDPR), Right to Rectification (Art. 16 EU GDPR), Right to Erasure (Art. 17 EU GDPR), and Right to Restriction of Processing (Art. 18 EU GDPR)

Subject to the applicable legal regulations, you have the right to obtain information, at any time, free of charge, about all your personal data stored by the data controller, its origin, recipients and purpose of storage as well as, where applicable, the right to rectification, erasure or restricted processing of your data.

Right to object (Art. 21 EU GDPR)

Every data subject has the right to object to the processing of their personal data on the basis of Art. 6 sect. 1 f EU GDPR or for direct marketing purposes. Upon receiving an objection to the processing of your personal data, we will carefully review your objection in each individual case. If your objection to the processing of your personal data requires us to delete your data, we will delete your data in accordance with statutory retention requirements. The objection shall not affect the admissibility of the processing carried out up to the objection.

Right to data disclosure

Every data subject has the right to know whether the provision of personal data is a statutory or contractual requirement, or a requirement necessary to enter into a contract, as well as whether the data subject is obliged to provide the personal data and what the possible consequences of failure to provide such data would be.

Right to lodge a complaint with the competent supervisory authority

The data subject has the right to lodge a complaint with the competent supervisory authority if the data subject believes that the processing of personal data relating to him or her infringes his or her rights. The responsible supervisory authority for data protection issues is the data protection officer responsible for the federal state in which our company has its registered office. The data subject may also lodge a complaint with a supervisory authority responsible for the data subject’s habitual place of residence or place of the alleged infringement. A list of data protection officers and their contact details can be found at the following link: https://www.bfdi.bund.de/EN/Service/Anschriften/Laender/Laender-node.html

Right to data portability

You have the right to have data which we process automatically on the basis of your consent or to perform a contract provided to you or to a third party in a commonly used, machine-readable format. If you request the direct transmission of the data to another controller, this will only be done if it is technically feasible.

Revocation of your consent to data processing

Many data processing operations can only be performed with your consent. You can revoke your consent at any time. All you need to do is send an informal e-mail to this effect to one of the email addresses given above. The withdrawal of consent shall not affect the lawfulness of processing based on consent before its withdrawal.

Processing of data Customer and contract data | Applications

Processing of data (customer and contract data)

We collect, process and use personal data only if it is required for the creation, formulation of the content or changes to the contract (contractual data).
This data is used to create a customer account, to process your order, but also for your support and to send you newsletters, offers and service offers.

Groups of people Categories of data
We need the following data to register you as one of our customers:
Categories of data
You can provide the following data voluntarily:
  • current employees
  • former employees
  • applicants
  • potential customers
  • customers
  • suppliers
  • service providers
  • other business partners

  • Name of the company and legal structure (e.g. GmbH, limited liability company)
  • Head office (street address / post code / town)
  • Name and first name of contact
  • Phone number
  • Name and first name of managing director/owner of the business

  • Email address
  • Fax
  • If applicable, alternative invoice address
  • Mobile phone
  • Date of birth of the managing director/owner of the business
  • Bank details

Legal basis

The processing of personal data is carried out for contractual purposes. The legal basis for processing for these purposes is,

1. if you are a registered businessperson within the meaning of the German Commercial Code (HGB) or a freelancer, processing your personal data is necessary for the performance of the contract or for the preparatory steps to enter into a contract (Art. 6 sect. 1 b EU GDPR);

or

2. if you act as an employee of a company, e.g. as an employee in purchasing, Art. 6 sect. 1 f EU GDPR, the legitimate interest of WOW! Würth Online World GmbH in preparing the sale of products or services.

Retention period

The customer data collected will be deleted after the order has been processed or the business relationship has ended. Legal retention periods will remain unaffected.

Data transfer when concluding contracts for customers, dealers

Categories: Shipment of goods | Payment processing

We only transfer personal data to third parties if this is necessary to fulfill the contract. We transfer it for instance to the companies entrusted with shipping the merchandise or the bank commissioned to handle the payment. No further data is transmitted and/or only if you have expressed your explicit consent. Your data is not disclosed to third parties, for instance for advertising purposes, without your explicit consent.

In the case of a leasing inquiry, we will send the data required for the leasing inquiry, only with your consent, to our leasing partner: Würth Leasing GmbH & Co. KG. Of course, leasing inquiries can also be processed via leasing companies and / or banks of your choice.

Legal basis

The transmission of your data to Würth Leasing GmbH & Co. KG is for contractual purposes.

Data transfer internally for service, service requests and service orders

When contacting our service or hotline team (by telephone or e-mail), the contact data transmitted can be used for the current inquiry as well as for other digitally transmitted processes in order to forward the inquiry to the responsible internal department. This is to ensure the proper handling of these business transactions and to guarantee faster processing of customer inquiries. The contact data provided is transferred to our customer database for this purpose and stored there.

Legal basis

The processing of the data you provide in this context is based on our legitimate interest in accelerating and further optimizing our process flows for our customers (Art. 6 sect. 1 f EU GDPR.

Retention period

The personal data processed in this context will be stored for the duration in which you are in a business relationship with us or until you request us to delete it. Legal storage obligations remain unaffected.

Data processing for applications

In accordance with the requirements of Articles 13 and 14 of the European General Data Protection Regulation (EU GDPR), we hereby inform you about the processing of personal data provided by you as part of the application process and, if applicable, collected by us, and about your rights in this regard.

Purposes and legal bases of processing

We process your personal data in accordance with the provisions of the European General Data Protection Regulation and the German Federal Data Protection Act, insofar as this is necessary for the decision on the establishment of an employment relationship with us. The legal basis for this is Art. 88 EU GDPR in conjunction with § 26 BDSG and, if applicable, Art. 6 sect. 1 b EU GDPR for the initiation or implementation of contractual relationships.

Furthermore, we may process your personal data if this is necessary for the fulfillment of legal obligations (Art. 6 sect. 1 c EU GDPR) or for the defense of asserted legal claims against us. The legal basis for this is Art. 6 sect. 1 f EU GDPR. The legitimate interest is, for example, a duty of proof in proceedings under the General Equal Treatment Act (AGG). If you give us express consent to process personal data for specific purposes, the lawfulness of this processing is based on your consent pursuant to Art. 6 sect. 1 a EU GDPR. A given consent can be revoked at any time, with effect for the future.

If an employment relationship arises between you and us, we may, in accordance with Art. 88 EU GDPR in conjunction with § 26 BDSG-new, further process the personal data already received from you for the purposes of the employment relationship, insofar as this is necessary for the implementation or termination of the employment relationship.

Categories of processed data

We only process data that is related to your application. This may be general personal data (name, address, contact details, etc.), information on your professional qualifications and school education, information on further professional training and, if applicable, other data that you provide to us in connection with your application.

Data sources

We process personal data that we receive from you by post or email in the course of contacting you or your application, or that you send to us via online job portals.

Recipient of the data

We only pass on your personal data within our company to those persons who need this data to fulfill contractual and legal obligations or to implement our legitimate interests. Data will only be passed on to recipients outside the company if this is permitted or required by law, if the transfer is necessary to fulfill legal obligations or if we have your consent.

Retention period

We store your personal data as long as this is necessary for the decision on your application. Your application documents with the personal data will be deleted a maximum of six months after the end of the application process (e.g. the announcement of the rejection decision), unless longer storage is legally required or permitted. We store your personal data beyond this only insofar as this is required by law or in the specific case for the assertion, exercise or defense of legal claims for the duration of a legal dispute.

If an employment relationship, apprenticeship or trainee relationship is established following the application process, your data will initially continue to be stored insofar as this is necessary and permissible and will then be transferred to the personnel file.

Talent pool

If applicable, you will receive an invitation to join our talent pool following the application process. This will allow us to continue to consider you in our selection of applicants for suitable vacancies in the future. If we have your consent to do so, we will store your application data in our talent pool in accordance with your consent or any future consent.

Data collection on our website | Cookies | Analysis tools | Plugins

When you visit our website, information, server log files, are automatically transmitted to us by your browser. Further information we receive from you voluntarily, in which you use, for example, the contact form for inquiries. In addition, we collect data through the use of cookies.

Some of the data is collected to ensure error-free provision of the website. Other data may be used to analyze your user behavior. A detailed description of the use will follow below.

SSL and / or TLS encryption

This website uses SSL and/or TSL encryption for security reasons and to protection the transmission of confidential content such as orders or requests that you send to the website's operator. You can recognize an encrypted connection when you see that the address bar of your browser changes from “http://” to “https://” and when the lock symbol appears in your address bar.

When the SSL and/or TSL encryption is activated the data that you transfer to us cannot be read by third parties.

Server log files

The provider of the sites automatically collects and stores information in so-called server log files, which your browser automatically transmits to us. These include:

  • Type and version of internet browser
  • Operating system used
  • Referrer URL
  • Host name of the accessing computer
  • Time of server request
  • IP adress

This data is not merged with other data sources.

The legal basis for data processing is Art. 6 sect. 1 f EU GDPR.

Cookies

The websites partially use so-called cookies. Cookies do not cause any damage to your browser and do not contain viruses. Cookies help make our website more user-friendly, effective and secure. Cookies are small text files, which are placed on your computer and stored by your internet browser.

Most of the cookies we use are so-called "session cookies". They are automatically deleted at the end of your visit. Other cookies will remained stored on your device until you delete them. These cookies allow us to recognize your browser during your subsequent visits.

You can adjust your browser in a way that you are informed about the usage of cookies and just allow cookies in individual cases, accept cookies only for certain cases or generally refuse them and activate the automatic erasure of cookies when closing your internet browser. When deactivating cookies, the functionality of the website might be restricted.

Cookies, which are required to provide electronic communication or certain functions you wish to have (e.g. shopping basket function), will be saved on the basis of Art. 6 sect. 1 b EU GDPR. As far as other cookies (e.g. cookies to analyze your web-browsing behavior) are saved, they will be described separately in this Privacy Statement.

"Do Not Track" settings

Of course we respect the “Do Not Track” settings (DNT) in your Internet browser. Depending on the browser, DNT is available as a setting in the program settings or as a plug-in or add-on. By enabling this setting, the browser signals that you do not wish for your browsing behavior to be tracked without your express consent. If the setting is enabled, all of the tracking features on our server will be deactivated. Please notice that the procedure for enabling DNT can vary depending on the Internet browser being used.

Please note that by changing the cookie setting, it is not possible to delete cookies already set in your browser automatically. If necessary, please delete the cookies no longer required manually via your browser settings.

Cookies and description

Name Category Duration Validity Description
TS01* Technically required Session .wow-portal.com Technical cookie of WOW!, which is used for system security
lbcookie Technically required Session .wow-portal.com Technical cookie of WOW!, which is used for load balancing of the system
_gid Statistics & website analysis 1 day .wow-portal.com Analysis cookie from Google Analytics with a unique value for each page visit. See Google Cookie Policy https://www.google.com/policies/technologies/types/
_ga Statistics & website analysis 2 years .wow-portal.com Analysis cookie from Google Analytics, which is used in conjunction with IP anonymisation to distinguish between individual visitors and helps to understand how the website is used. This information is used to constantly improve the comfort and performance of our websites. See Google Cookie Policy https://www.google.com/policies/technologies/types/
privacy Technically required 12 months .wow-portal.com Technical cookie from WOW!, which stores information on how you reacted to the information in the cookie banner about the use of cookies
Category Description
Technically required These cookies are necessary for the proper functioning of our website and cannot be deactivated. Generally these cookies are set only in response to actions you take, such as setting your privacy preferences or selecting your preferred language. In addition, security-relevant functionalities are supported. You can set your browser so that these cookies are blocked or you are notified about these cookies. However, some areas of the website may not function as intended.
Statistics & website analysis These cookies enable us to collect data for statistics and analysis so that we can measure the performance of the web pages visited, identify technical problems and find starting points for optimisation. They may be set by us or by third parties whose services we use on our pages. For example, users may help us determine which pages are used most frequently or rarely, or how to navigate between web pages. All information used by third parties is aggregated and anonymized. We also carry out A/B tests of the user interface.

Contact form

If you send us inquiries via the contact form, the information you provide in the inquiry form, including the contact data you enter there, will be stored by us for the purpose of processing the inquiry and in case of follow-up questions.

Categories of personal data

  • Your request
  • Customer number
  • Name
  • Email adress
  • Phone number
  • Your message

Legal basis

The data that you entered in the contact form is processed on the basis of our legitimate interest in providing our customers with a simple way of communicating with us and improving our customer service (Art. 6 sect. 1 f EU GDPR) as well as for the performance of a contract. You can add voluntary information to the required mandatory information. The legal basis for the processing of such data is your consent in accordance with Art. 6 sect. 1 a EU GDPR. Processing the data contained in your voluntary information serves to improve our service and provide you with a more extensive customer experience. You can withdraw your consent to the processing of the data you have provided voluntarily at any time. The contact details set out above can be used to revoke your consent.

Retention period

We will store the data you have entered in the contact form until you request the erasure of the data or the purpose of the data storage is no longer applicable (e.g. after your inquiry has been processed). Statutory retentions periods may apply.


Analysis Tools

Google Analytics

This website uses features from the web analytics service Google Analytics for the statistical analysis of website user behavior. These features are provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland. We have concluded a data processing agreement with Google. The use of Google Analytics may result in the transmission of personal data to the servers of Google LLC. in the USA. Google LLC. has concluded standard contractual clauses, as published by the European Commission, with us for the transmission of personal data to Google LLC. based in the USA. These standard contractual clauses can be viewed here: https://privacy.google.com/businesses/processorterms/

IP anonymization

We have enabled the IP anonymization function on this website. As a result, Google shortens your IP address within the member states of the European Union or in other EFTA member states of the European Economic Area before transmitting data to the USA. Only under exceptional circumstances is the complete IP address transmitted to a Google server in the United States and shortened there. On behalf of the operator of this website, Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity, and providing other services relating to website activity and Internet usage for the website operator.

Demographics tracking in Google Analytics

We are also using the “Demographics” feature of Google Analytics. This allows us to generate reports on the age, gender, and interests of site visitors. This data is collected from interest-based advertising from Google and third-party visitor data. This data cannot be attributed to a specific person. You can disable this feature at any time by adjusting the ads settings in your Google account or by objecting to the collection of your data by Google Analytics as described in the section “Objection to data collection”.

For more information on Google Analytics and Google’s privacy policy, please visit:

Legal basis

Google Analytics is used for the statistical analysis of our website on the basis of your consent in compliance with Art. 6 sect. 1 a EU GDPR.

You can prevent the use of cookies by not consenting to the use of cookies. However, please note that by doing so, you may not be able to use all of the features on this website.

If you do not or no longer agree to the storage and use of your data, you can prevent the collection, storage and use by downloading and installing the browser plug-in available under the following link: https://tools.google.com/dlpage/gaoptout?hl=en

Opposition to data collection

You can prevent the collection of your data by Google Analytics by clicking on the following link. An opt-out cookie will be set; this will prevent your data from being collected when you visit this website in the future: Disable Google Analytics.

If you delete your cookies, this will also delete your opt-out cookie. The next time you visit our site, you will be asked again whether cookies may be used for web analytics purposes.


Plugins

YouTube

We have embedded YouTube videos in our online services, which are stored on www.youtube.com and can be played directly from our website. These features are provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland. The use of YouTube may result in the transmission of personal data to the servers of Google LLC. in the USA. Google LLC. has concluded standard contractual clauses, as published by the European Commission, with us for the transmission of personal data to Google LLC. based in the USA. These standard contractual clauses can be viewed here: https://privacy.google.com/businesses/processorterms/

The YouTube videos on our website are all embedded in “privacy-enhanced mode”, i.e. no user data about you is sent to YouTube as long as you do not interact with these videos. No data is transferred until you play a video. We have no influence over this data transfer. Before any data is transmitted, you will be notified again that your data will be transferred to YouTube when you play a video. Your data will be transferred to YouTube regardless of whether you are signed into a YouTube user account or not. If you are signed into your Google account, your data will be linked directly to your account.

If you do not wish to be linked to your YouTube profile, you have to log out of your Google account before playing a video. YouTube stores your data as a user profile and uses that information for the purposes of advertising, market research and/or designing its website to meet users’ needs. You have the right to object to the creation of these user profiles; to do so, please send your request to YouTube.

Data is processed by WOW! Würth Online World GmbH on the basis of your consent in accordance with Art. 6 sect. 1 a EU GDPR. You can revoke your consent at any time. Your withdrawal of consent does not affect the lawfulness of processing based on your consent before its withdrawal.

For more information on YouTube and Google’s privacy policy, please visit:

Google Maps

We use services of Google Maps on this website to display interactive maps directly on the website, allowing you to use convenient features of the map function. These features are provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland. The use of Google Maps may result in the transmission of personal data to the servers of Google LLC. in the USA. Google LLC. has concluded standard contractual clauses, as published by the European Commission, with us for the transmission of personal data to Google LLC. based in the USA. These standard contractual clauses can be viewed here: https://privacy.google.com/businesses/processorterms/

When you visit this website, Google receives information that you have accessed this subpage of our website. Your data will be transferred to Google regardless of whether you are signed into a Google user account or not. If you are signed into your Google account, your data will be linked directly to your account. If you do not wish to be linked to your Google profile, you have to log out of your Google account before viewing a map. Google stores your data as a user profile and uses that information for the purposes of advertising, market research and/or designing its website to meet users’ needs. This type of analysis is carried out (even for users who are not logged in) in order to provide appropriate advertising in particular and in order to inform other users in the same social network of your activities on our website. You have the right to object to the creation of these user profiles; to do so, please send your request to Google.

Data is processed by WOW! Würth Online World GmbH on the basis of your consent in accordance with Art. 6 sect. 1 a EU GDPR. You can revoke your consent at any time. Your withdrawal of consent does not affect the lawfulness of processing based on your consent before its withdrawal.

For more information on Google Maps and Google’s privacy policy, please visit:

Social networks

Social networks

We operate user profiles on social networks for the purpose of presenting our company and communicating with existing and prospective customers. For more information on the related processing activities, please refer to the notice below.

Data processing for presentation and communication purposes

Social networks help us present our company to persons that own a social network account (hereinafter “Users”) and all visitors of our profile without social network account (hereinafter “Guests”). Customers and prospects can also get in touch with us through our profile. Our profiles and contributions are generally visible to all Users and Guests (hereinafter collectively referred to as “Visitors”). When commenting on our contributions or sending us a message, this data is stored by the social network and can be viewed by us. We can reply to your comments or messages. Your comments and our replies may remain visible for all Visitors of the social network in question.

Data processing for statistical and advertising purposes

When viewing our profile, the social network can store and analyse your accessing the profile page and all other interactions on the social network’s website. This data is provided to the profile owners in statistical form and further processed by the social networks for other purposes, including advertising purposes.

If you have an account at this social network and are signed into your account when visiting our profile, the social network provider can link your interactions with our profile to your account details and process them further. Any data on your interactions with our profile may also be stored and processed for other purposes by the social network, even if you are not signed in or do not have an account with the social network in question. In this case, you can be linked to your account details with the help of cookies, small files stored on your end device, or your IP address.

Your data is generally processed for the purpose of creating a profile of interests for each Visitor and use these profiles for advertising purposes. When a person calls up certain websites, information on this browser activity is analyzed and the provider adds certain interests to the visitor’s profile. The Visitor is shown ads based on these identified interests. The provider can show such interest-based ads both on and outside the social network’s websites.

Categories of data subjects

Persons that access our profile at a social network (both Users with an account at the social network provider and Visitors without account).

Exercising your rights as a data subject

Should you wish to request further information or exercise your rights as a data subject, we would recommend contacting the provider in question directly, as only the provider has full access to the data processed when visiting our profile or interacting with us on the social network. You can find all contact details of the social networks to exercise your rights as a data subject under “Information on the social networks we use”. You can contact us to exercise your rights as a data subject regarding all data processing activities that the provider of the social network and we are jointly responsible for. In such a case, we will forward your inquiry to the social network to the extent your inquiry relates to processing activities carried out by the social network.

For more information on the processing activities of the social networks we use and the available options to object to these processing activities, please refer to the section provider information.

Facebook information

Provider: Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland (hereinafter “Facebook“)

Website: https://en-gb.facebook.com/

Form to contact Facebook’s data protection officer: https://en-gb.facebook.com/help/contact/540977946302970?refid=41

Facebook’s data policy: https://en-gb.facebook.com/policy.php

Our profile: https://www.facebook.com/wuerthonlineworld?fref=ts)

Instagram information

Provider: Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland

Website: https://www.instagram.com/

Instagram’s data policy: https://help.instagram.com/519522125107875

Our profile: https://www.instagram.com/wuerthonlineworld/

Categories of processed personal data when visiting our Facebook profile

  • Technical information on end user device: operating system, information on browser used, IP address, further information on end-user device and internet connection
  • Contact details: information on user account where applicable
  • Data on interactions: information on profiles visited, links accessed, date and time of the interaction, other interactions of the Visitor

For more information on what personal data is processed, please refer to: https://www.facebook.com/legal/terms/page_controller_addendum

Joint responsibility for the processing of Page Insights Data

We have concluded a joint controllership agreement with Facebook for the processing of data in connection with our Facebook profile (our so-called “Page”), the provision of our profile and the statistical analysis of interactions by Visitors to our profile. This agreement sets out the obligations we and Facebook have to meet in connection with data processing activities and which party is responsible for individual processing activities.

Joint controllership agreement for the processing of personal data for Page Insights between Facebook and us as the Page admin in accordance with Art. 26 EU GDPR: https://www.facebook.com/legal/terms/page_controller_addendum

Further information on the processing of Page Insights data: https://www.facebook.com/legal/terms/information_about_page_insights_data

Purposes and legal basis

  • Presentation of our company, legitimate interest according to Art. 6 sect. 1 f EU GDPR
    Data processing for this purpose is based on the company’s legitimate interest, including, but not limited to, the company’s interest in upholding its corporate culture and maintaining public relations. These interests are based on the freedom to conduct a business and choose an occupation within the EU
  • Communicating with existing and prospective customers, legitimate interest according to Art. 6 sect. 1 f EU GDPR
    Data relating to messages or comments on Facebook is processed on the basis of our legitimate interest in providing prospective customers and existing customers with a simple way of communicating with us and improving our customer service. These interests are based on the freedom to conduct a business and choose an occupation within the EU
  • Statistical purposes, legitimate interest according to Art. 6 sect. 1 f EU GDPR
    To the extent we act as joint controllers with Facebook, the processing of personal data for statistical purposes for Page Insights is based on our legitimate interest in improving our customer service. This interest is based on the freedom to conduct a business and choose an occupation within the EU

Facebook remains a separate and independent data controller for any other processing activities or processing for statistical or advertising purposes performed by Facebook and such processing may be performed on a different legal basis. For more information, please refer to the section “Facebook’s data policy”.

Processor(s) of Facebook

The use of Facebook may result in the transmission of personal data to Facebook Inc., 1 Hacker Way, Menlo Park, CA 94025, USA. Facebook Inc. uses so-called standard contractual clauses, as published by the European Commission, for the transmission of personal data to Facebook Inc. based in the USA. A copy of these standard contractual clauses used can be requested here: https://www.facebook.com/help/566994660333381?ref=dp

Opt-out options

Should you wish to object to the processing of your data by Facebook, please click on the following link to opt out of the different processing activities: https://www.facebook.com/help/contact/367438723733209?no_redirect

You can change your advertising settings on your Facebook account yourself, e.g. to deactivate interest-based advertising, by clicking on the following link: https://www.facebook.com/settings?tab=ads

If you do not own a Facebook account, you can deactivate interest-based online advertising for all participating websites, by clicking on the following link: https://www.youronlinechoices.com/

Right to lodge a complaint

You have the right to lodge a complaint with the competent supervisory authority. To find out which supervisory authority you should contact, please refer to the section “Right to lodge a complaint with the competent supervisory authority” in this privacy statement. Complaints regarding the processing of personal data in connection with our Facebook profile can also be addressed to the Irish Data Protection Commission. You can find the contact details of the Irish Data Protection Commission at: https://www.dataprotection.ie/en/contact/how-contact-us#

LinkedIn information

Provider: LinkedIn Corporation, 2029 Stierlin Court, Mountain View, California 94043, USA

Website: https://www.linkedin.com/

LinkedIn´s data policy: https://www.linkedin.com/legal/privacy-policy

Our profile: https://www.linkedin.com/company/w%C3%BCrth-online-world-gmbh

Liability exclusion / disclaimer

The data protection declaration of WOW! Würth Online World GmbH does not apply to applications, products, services, websites or social media functions of third party providers which are accessible via links which we offer for information reasons. When using these links you leave the website of WOW! Würth Online World GmbH, so it is possible that information about you may be collected or passed on by third parties. WOW! Würth Online World GmbH has no influence whatsoever on the websites of third parties and makes no recommendations or assurances regarding these websites or their data protection practices. We encourage you to read and review the privacy policies of all websites with which you may interact before allowing them to collect, process and use your personal information.

Stand: 2022 26th October